ESYM
Developed the brand name, visual identity, and product design for Esym’s essential scent experience pod. The name “Esym” was created as a fusion of Essence and Symmetry, reflecting both the product’s grounding in sensory wellness and its balanced, modern design philosophy. The creative approach combined sleek industrial design with a brand narrative centered on mindfulness and innovation. From logo refinement to packaging and product form, the identity was built to communicate simplicity, harmony, and premium quality. Featured in Vogue Paris, Allure and Refinery 29.




Selected Works
Rewind SkinVisual Identity
Ellie MaeLogotype
PETALELogotype
RialtoLogotype
Atticus DeanCreative Direction
AdidasPerformance Concept Store
Everyday ChemistArt Direction
The ASSC ProjectAssignment
Lama HouraniVisual Social Curation
The ASCC ProjectVogue China Editorial
Matto MattoVisual Identity
Ellie MaeArt Direction
Alexandra MannLogotype
Valentina LiThe Ascc Artist Portfolio
Laetitia RougetArt Direction
Common ClothLookbook Design
BlacksawArt Direction